PRACEdays 2017 Wraps Up in Barcelona

PRACEdays 2017 Wraps Up in Barcelona

  This article first appeared on HPCwire Barcelona has been absolutely lovely; the weather, the food, the people. I am, sadly, finishing my last day at PRACEdays 2017 with two sessions: An in-depth look at the oil and gas industry’s use of HPC and a panel discussion on bridging the gap between scientific code development and exascale technology. Henri Calandra of Total SA spoke on the challenges of increased HPC complexity and value delivery for the O&G Industry. The main challenge Total and other oil and gas companies are finding is that discoveries of oil deposits are becoming more rare. To stay competitive, they need to first and foremost open …

PRACEdays 2017: The start of a beautiful week in Barcelona

PRACEdays 2017: The start of a beautiful week in Barcelona

This article first appeared on HPCwire I arrived in beautiful Barcelona on Saturday afternoon. It is warm, sunny, and oh so Spanish. I am greeted at my hotel with a glass of Cava to sip while I have a tour of the historic hotel. A short rest, walk around Barcelona, and a little bit of work until dinner at 8pm. It’s Tuesday and off to PRACEdays 2017, part of the European Summit Week. Tuesday starts with a welcome by Sergi Girona, EXDCI Co-ordinator, and Serge Bogaerts, Managing Director of PRACE aisbl, outlining the week of plenaries, keynotes, breakout sessions, BoFs, and poster sessions. There will be a lot to see …

STEM: Keeping the Interest

STEM: Keeping the Interest

This blog was published by InsideHPC as a special guest feature. You may have seen articles on the anticipated shortfall of engineers, computer scientists, and technology designers to fill open jobs. Numbers from the Report to the President in 2012 (President Obama’s Council of Advisors on Science and Technology) show a shortfall of one million available workers to fill STEM-related jobs by 2020. This is just in the US — Europe is also projecting a similar gap between available jobs and suitable candidates. STEM: Science, Technology, Engineering, and Mathematics. It’s a career set that can cross the wide range of HPC applications, such as designing devices, modeling physics, detecting dark …

#H2H: Wow, what a concept!

#H2H: Wow, what a concept!

#H2H: Wow, what a concept! I was in the same building as my-planned-to-be new dentist. I need an appointment. I thought, well why don’t I just walk in and talk to the human behind the counter face-to-face and ask for an appointment. Well no, that doesn’t always work. I was waiting for about 5 minutes while the person behind the counter chatted with the other person in the waiting room. When that person walked away from the counter, I thought good – I can get my appointment. The person behind the counter was then busy with some paperwork. Then the phone rang and she took the call. I walked out. …

Big Data, Marketing, and the NFL Draft. Add wine and chocolate and it’s perfect!

Big Data, Marketing, and the NFL Draft. Add wine and chocolate and it’s perfect!

Big Data, Marketing, and the NFL Draft. Add wine and chocolate and it’s perfect! For those of you that know me, I am a huge football fan – to be more specific a Denver Broncos fan. I was home on Sunday, working, and wishing there were some football games on TV so I watch and work. It’s May! May! The start of summer May! Not football season, yet. Good thing for the NFL, they have activities to keep us engaged nearly all year long. Starting today is the 2014 draft! As I am always looking for Big Data and Marketing in my everyday life, here comes the NFL Draft! My …

Marketing a Strategic Advisor? Yes!

Marketing a Strategic Advisor? Yes!

[section background_repeat=”repeat” background_position=”center top” background_attachment=”static” background_scroll=”none”] Marketing a Strategic Advisor? Yes! Why do sales and marketing act as two separate organizations?  Sure, marketing supports sales by providing “marketing functions”.  Sales provide “input” to marketing to give them the fuel for their “marketing functions”.   This can be much more efficient when Sales and Marketing work more closely and Marketing takes on a role of strategic advisor to drive revenue growth. A recent survey showed that nearly two-thirds of the CEOs think their marketing programs have impact.  Think?  That’s not very good.  And I see this in my business – the division between Sales and Marketing; that only Sales brings in the revenue and Marketing sometimes …

Inspiration

Inspiration

[section background_repeat=”repeat” background_position=”center top” background_attachment=”static” background_scroll=”none”] Inspiration I was with some very dear friends recently, spending the day riding bikes on the lake front in Chicago. Paul has been a huge supporter of my marketing (inspiring me to continue to reach for my dream) and asked about my blogs. “What have you blogged about lately?” I told him, nothing. I need to be inspired to write, and I’ve had writers block. He was on a mission to inspire me. Paul, once again, you have succeeded! I was thinking about inspiration and how it relates to marketing. Isn’t my job as a marketing professional to ‘inspire’ someone to take an action …