Strategic marketing leadership + hands-on execution for technical companies

Fractional marketing services for technical companies: turning ambiguity into clarity, alignment into execution velocity, and marketing noise into business results.

Our offerings

Fractional Marketing Leadership and Coaching

GTM strategy, alignment, and hands-on support without a full-time hire.

  • Leadership support and coaching

  • Messaging, GTM, ICP refinement

  • Hands-on execution

Community & Ecosystem Acceleration

Community flywheels, contributor programs, and explainable ROI.

  • Community & ecosystem audit

  • Advocate & program design

  • Event & conference strategy

Messaging, Positioning, and GTM reset

ICP alignment, narrative, differentiation, and web direction.

  • ICP definition

  • Product to value statements

  • GTM review

Monthly retainer

Embedded marketing resource to help your teams move faster and make better decisions without a full-time hire.

Event exhibitor success packages

Outlining goals, strategies, and execution for event success.

  • Event strategy

  • Booth copy, narrative, activity definition

  • Pre-show comms + meeting booking CTA copy

  • Post-show follow-up - pipeline segmentation, templates, and KPI narrative

Project-based delivery

Content, website improvements, events, sales assets, and launches.

  • Content: Plans, ontent, working with your team on deliverables.

  • Web: Effectiveness analysis, content

  • Events: Plans, execution, webinar programs.

Who we are

Marketing gets messy fast, especially in technical companies. And most teams don't need "more marketing". They need clarity, alignment, and execution that compounds.

We help:

Founders
Time-constrained marketing teams
Smart CMOs who need a little extra help

To:
Connect the dots across messaging, GTM, content, community, and ecosystem growth.

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